This is how they describe it: This time it should be very different as a corporate traveller! The winners will be presented with their awards at an Admap event in Cannes on Wednesday 21 June during which members of the Admap jury and senior industry experts will discuss burning issues around the marriage of TV and social and debate over short-term and long-term marketing strategy, To Warc admap essay this free event, register at http: Given the openness of the award criteria, I thought I would try my luck and it looks like it paid off!
The Admap Prize will be awarded to the essay, in the opinion of the judges, which best addresses the topic: Knowledge of exactly how people consume media and subsequently act is key to the solution. You might also like. Do you predict the demise of traditional TV broadcasting as digital channels become more popular?
The essays were thought-provoking, diverse and very well researched. Multi-authored entries — submitted either by Warc admap essay individuals within the same company or by combinations of different companies — should be clearly labelled as such on entry forms and during the online registration process.
If you republish this on your website, please provide a link to this post. The Admap Prize is a unique opportunity for entrants to get recognition for the quality of their strategic ideas. I think there will be need for television as a public good, especially in South Africa, for a long time to come and it is still a particularly important marketing channel.
Leigh Andrews With Cannes Lions just a few days away I chatted to South African Kyle Findlay, director of data science at the Kantar Global Innovations Team about his silver essay win at Admap, which will be celebrated during the international festival of creativity. Warc will not be held responsible for any incorrect or incomplete entries.
The essay must be submitted in Word format in the original font at the end of this entry form. Multi-authored entries are eligible for the Admap Prize. Submitting incomplete or false information or failing to meet the final deadline could result in your entry being rendered ineligible for the Admap Prize.
If so, what are you most looking forward to from your time there? Will you be attending the prize ceremony during Cannes Lions later in June?
Click here for more on Findlay, here for more on the Warc AdMap prize and keep an eye on our Cannes Lions special section for all the latest updates. The Prize deadline is February 15th, Essays should be submitted in the English language and be between 2, and 2, words long.
Judging will be based on: Thursday, 1 June When you have completed your essay, enter it at the end of this entry form in Word doc form and email it to admap.
WARC publishes three global rankings of advertising excellence: I will be attending the Admap prize ceremony but not the overall festival prize ceremony. It reminds us that no matter the channel, we as marketers must be focusing on the long-term impact, and that a combination of TV and digital channels leads to improved performance and impact.
How should marketing adapt to the era of personalisation? Perhaps we will see the SABC evolve with the time by similarly moving over to digital, asynchronous content delivery methods. A colleague brought the awards to my attention the weekend before the closing deadline.
Guidelines You must complete and return an Entry Form containing your essay by February 15th, To be honest, I wrote it at the last minute.View Thomas Henry’s profile on LinkedIn, the world's largest professional community. This year I won Gold in the Global Admap Essay Prize - "How Should TV and Social Media be Used Together Title: Strategy Director at Mother New.
It is an essay-based competition, free to enter, with a $5, cash prize to the author of the Gold-awarded essay. Winning essays will be published in a special edition of Admap magazine and on ultimedescente.com Free Essay: Is this article useful?
If so why not get a personal subscription to Admap? Every month you’ll receive the latest ideas, research and techniques.
Findlay won silver at Warc’s annual global Admap Prize for his essay titled “Four tips for using TV with social”, available online for a short.
Warc offers advertising know-how from the world's leading brands, helping its clients grow their businesses | Request a trial.
LONDON, June 1, - (ACN Newswire) - The winners of WARC's annual global Admap Prizean essay contest that encourages and rewards individual excellence in strategic thinking in brand communications, are revealed. Based on the topic 'How Should TV and Social Media Be Used to Maximum Effect.Download